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 The Rs. 2000 Cr Opportunity... And How To Get There

The Rs. 2000 Cr Opportunity... And How To Get There

23-Oct-2017

Udit Pathak, Co-founder, and Director, Media Mantra, adds, “Today, PR firms should focus on hiring Chief Creative Officers instead of Chief Executive Officers. Alongside, they need to redefine practices to ensure more creativity clubbed with customized solutions under one umbrella. This not only brings more value to the mandate but also assists in getting bigger clients with the desired inflow of money.”

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Reputation Today 100 Most Important Professionals – 2017

Reputation Today 100 Most Important Professionals – 2017

25-Sep-2017

Reputation Today 100 Most Important Professionals in Indian Public Relations and Corporate Communications

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20 Of The World's Leading Agencies Partner On PRovoke17 Summit

20 Of The World's Leading Agencies Partner On PRovoke17 Summit

07-Sep-2017

MIAMI—Public relations and corporate communications leaders from around the world will gather in Miami at the end of October for PRovoke17, the Global Public Relations Summit hosted by The Holmes Report.

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Media Mantra celebrates five years with brand new logo and tagline

Media Mantra celebrates five years with brand new logo and tagline

19-Aug-2017

Media Mantra, a leading Indian Independent PR firm, successfully marked its five-year milestone in Public Relations. This juncture marks new thinking, devising new ways of building brands and conceptualizing ways to counter new challenges.

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Reputation: An important ingredient for every brand

Reputation: An important ingredient for every brand

28-Jun-2017

In this present day and age, the success of any brand is based on the reputation it carries – hence the importance of “reputed brands” among the mass. Reputation, along with perception, drive about 35% of investment decisions and it is proved in innumerable ways that companies with strong reputations command a price premium. So, lets go through a few reasons, highlighting the importance of reputation in building a brand:

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Tips for handling negative PR

Tips for handling negative PR

29-May-2017

The downside of living in the digital era is the rate at which bad press or negative feedback can spread to millions of people, much before you can even mount a defence. Reputation has always been important, and more so in our digital age.

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