Apr 19 2017
Keep the right expectations from your PR campaignAdmin PUBLIC RELATIONS 0 Comments
The path of a long-lasting happy relationship with a client ends if you fail to meet client expectations. As a PR professional,.
Mar 31 2017
How to optimize your content for each stage of your inbound sales funnelAdmin CASE STUDIES 0 Comments
Inbound marketing is difficult. You've got to get visitors to come to your website and look at your content depending on which they will keep coming back for future content. .
Apr 06 2017
Ways to Leverage Influencers in your PR CampaignAdmin IMAGE MANAGEMENT 0 Comments
We live in the era of smart consumers- a set of hyper-sensitized, uber-connected audience, who can prove to be a boon or even bane for any fledgling brand..
Mar 24 2017
How to Generate Positive PR to Counter Negative PRAdmin PUBLIC RELATIONS 0 Comments
It is universal that for every rise, there is a fall. In the fast track to success, one overlooks the humbling nature that comes with a crisis..
Feb 15 2017
Influencer Marketing The New Big Deal?Admin IMAGE MANAGEMENT 0 Comments
Influencer marketing has effectively been around for millennia. Here are a some of reasons why influencer marketing is the next big thing. .
Mar 10 2017
5 quick benefits that PR can bring to your businessAdmin PUBLIC RELATIONS 0 Comments
It is a well-known fact that one good PR story is worth infinitely more than a dozen advertising campaigns. This is so, because effective PR strategies gives your product .
Mar 06 2017
Having a Media Training Interview StrategyAdmin MEDIA WORKSHOPS TRAINING 0 Comments
“Out of sight, out of mind” is the best possible way to describe the changing landscape in the current market arena. Hence, today, .
Mar 01 2017
Why we love Content Management (and you should too!)Admin DIGITAL MARKETING 0 Comments
The phrase “content is king” has been going around for quite some time and for good reason. Content writing and publishing brings you closer to your target audience and intended clientele, .
Feb 22 2017
Future of PR professionals –Tips for emerging PR professionalsAdmin PUBLIC RELATIONS 0 Comments
A century-old industry paved its way into the Indian landscape in the early 1990s. Thus, began the proliferation of PR agencies and professionals .
Feb 10 2017
Importance of participating in budget stories through PRAdmin CASE STUDIES 0 Comments
Storytelling has been an imperative aspect of marketing strategies, across sectors as stories tend to leave an impression on reader’s mind, altering their perspectives..
Feb 03 2017
DIY Public Relations Tips for StartupsAdmin PUBLIC RELATIONS 0 Comments
A startup is usually fuelled and inspired by an innovative idea which has the potential to stir existing markets, by bringing novelties in business solutions. .
Jan 01 2017
7 Key PR trends to watch out for in 2017Admin CASE STUDIES 0 Comments
Which trends will impact the public relations industry in 2017? Here are Seven PR trends that will help shape our work as PR pros in 2017..
Jan 20 2017
Learnings of Media Mantra from RSM 2016Admin CASE STUDIES 0 Comments
Every experience or endeavour undertaken comes with its own set of learnings, which allows an individual or organisation to foster as a whole. Identical thing happened with Media Mantra,.
Jan 06 2017
Rashtriya Sanskriti Mahotsav, 2016- another milestone added in Media Mantra’s journeyAdmin CASE STUDIES 0 Comments
India is a diversified nation, where a multitude of traditions, culture and beautiful art forms exist in alliance..
Jan 26 2017
Why startups are failiing to hit the bulls eyeAdmin CASE STUDIES 1 Comments
While starting a new venture, every entrepreneur has a vision, backed up with dreams and passion that gives birth to an idea which is expected to transform lives. .
Dec 22 2016
Behind Every Successful Company, There is a PR AgencyAdmin CASE STUDIES 1 Comments
In today’s highly competitive environment, many businesses get blotted out even though they start with a brilliant idea and an amazing product. With regard to technology, .
Dec 16 2016
How To Plan Crisis CommunicationAdmin CRISIS MANAGEMENT 0 Comments
To tackle the crisis, Chipotle did take the necessary measures from apologizing to shutting down outlets to even conducting food examinations. Even, its founder, Steve Ells came out in open and talked to the media..
Dec 09 2016
How to establish a Start-up through PRAdmin PR FOR STARTUPS 1 Comments
Running a startup can be a tricky affair. The brainstorming, gathering funds, initial hiccups, the first taste of success- it’s akin to life, with its highs and lows. Through trial and error, you get to learn valuable lessons.
Dec 01 2016
PR and inbound marketing: How can PR be inbound?Admin PUBLIC RELATIONS 0 Comments
In accordance to the evolution in the world of media consumption, much has been written about the need for accuracy in measurement of PR activity. .
Nov 24 2016
Traditional PR and Digital Marketing: A Match Made in HeavenAdmin PUBLIC RELATIONS 0 Comments
The realm of PR Industry is morphing, with the change of consumption pattern of content. One generally has the misconception that Digital cannot be mixed with Traditional PR .
Nov 17 2016
How to create a successful content strategyAdmin DIGITAL MARKETING 0 Comments
In today’s era of digital explosion, we are bombarded with information coming from a multitude of platforms. Being exposed to the constant barrage, audiences have learned the art of carefully.